Welcome to the 2018 Montane Lakeland 50 & 100

Welcome to the 2018 Montane Lakeland 50 & 100. We’d like to introduce ourselves and tell you a little bit more about the event. We are The Endurance Store, a small independent running shop based just outside Wigan in Lancashire and we also organise a series of trail running events, including the Montane Lakeland 50 & 100.legends

We started this event in 2008 with a very small number of competitors and since then it has grown beyond our expectations. In 2018 we are planning our biggest and best year. When we started the event in 2008, we approached Montane to request sponsorship and they agreed, despite the very small number of entries in year 1. Without their support over the last 10 years, we would never have been able to develop the event into it’s current form.

Entries filled very quickly this year and often people ask why they are required to enter on September 1st for an event which is 11 months away. Our reasoning is quite simple, for those doing the 100 event and for many doing the 50, you will need 9 months to fully prepare. If you have a place in the event, you are now able to plan your year and your winter preparation for July 2018 with a guaranteed goal. The reality is that the Montane Lakeland 100 is not successfully completed on the last weekend of July, it’s completed in the months of November to March, in miserable, dark and cold weather. There are few people who are motivated to train hard through the darkest winter months, based on an event which they ‘may or may not take part in’.

Our view is that you haven’t ‘entered a race’, you have registered for an 11 month journey which starts right now. Gaining a place will give you the motivation you need to get out of the door and hit the trails. Many of you will already be planning your training for the winter period and you will be looking for other events which can fill your weekends. Part of your journey will hopefully include our recce weekends, the first of which takes place November 12th.

We’ll keep in touch over the winter with regards to the progress of the event and what’s on. If you’re local or find yourself in our neck of the woods, come and join us for our Saturday morning trail club which runs October to March or the legendary Tuesday night Bat Run Series.

For now, well done on gaining a place. I’m sure we’ll see you soon and if not, we’ll see you in Coniston on Friday July 27th, 2018.

Welcome to the #LakelandJourney and welcome to the #LakelandFamily.

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